Home
Partnerships
Overview
Partnering Strategy Workshop
Focused Partnering Plan
Positioning statement
and outline business case
Partner Business Plan
Marketing
Overview
Strategic Sales Program
Targeted channel marketing programme
Brochure and technical paper re-writing service
Website content
review service
Business English
Overview
Proof-reading service
Business English programme
General English programme
Articles
Contact Us

Archived News

November 20, 2003
Two more Sales Guides for Nortel Networks
The Enterprise division of Nortel Networks was so pleased with the reaction it received following the distribution of its Converged LAN Sales Guide that it has ordered two more. Under the Istaris Strategic Sales Program, two full-day Marketing Workshops were held with key Nortel Networks EMEA personnel in Maidenhead in October and November. Speaking about the success achieved with the first Sales Guide, Peter Finter, VP Enterprise Solutions for EMEA, said in a message to Nortel Networks' channel partners: "From our experience of working with the Strategic Sales Program, from which the Sales Guides are derived, I would strongly recommend that you adopt a similar approach." The two additional Sales Guides are for Nortel Networks Contact Centre and Self-Service Solutions, and for IP Telephony. The three Sales Guides together cover the whole of the Nortel Networks Enterprise Convergence Portfolio. To read more of what Peter Finter has to say about the Strategic Sales Program click here. For information about the Strategic Sales Program click here.

 

 

 

 

 

 

 

 

 

 

 

Copyright © 2003 Istaris Business Services